Plymouth Rock Assurance

Social media management, UX, copy writing, and whatever else my boss Amy tells me to do.

Social Media Metric Database

Created detailed database with 2025 post data, enabling an effortless method to review data.

Created median for each metric, determining a new standard for 2026.

Created guidelines for monthly posting and a library of content ideas for 2026.

Proved to be essential to planning & creating posts.

*unable to link guide due to company policy

Filmed and edited video covering the campaign launch event in our Boston offices.

Connected with PR dept. & NJ social team about event details & brand alignment for video.

Filmed & edited intern wrap up video, conducting interviews and connecting with the NJ office for extra interview for broader company representation.

Organized, scripted, filmed, and edited 7 social media videos for Duffy Insurance.

Provided a step by step slide deck explaining posting techniques & suggested captions.

Condensed 30 spot to 15 seconds for paid ad usage, saving $2,000 in monthly ad spend.

Filmed and edited BTS footage of a PR event with the Braintree Fire Department.

Connected with PR dept. & NJ social team about event details & brand alignment for video.

Filmed & edited day in the life, capturing my daily experience at Plymouth Rock. Posted strategically when intern applications were released.